Analysis of BRI Mobile Application with HCI Model in XYZ Campus Environment

Analisis Aplikasi BRI Mobile dengan Model HCI di Lingkungan Kampus XYZ

Abstract

Digital banking applications are one of the outcomes of rapidly advancing technology in Indonesia. In their development, many banks are competing to provide mobile banking services with their own unique features. One of the most widely used applications among the public is BRI Mobile. The usability of this application highly depends on the user interface (UI), which plays a crucial role in helping users conduct digital transactions effectively. However, the BRI Mobile application still presents several shortcomings in its user interface. This journal aims to identify these issues and provide insights into how the UI can be improved for better user experience. The research applies the Human-Computer Interaction (HCI) model and utilizes questionnaires to gather and analyze the needs of current and potential users. This study focuses on several core UI design principles, such as Efficiency, Consistency, Ease of Use, User Compatibility, and Ease of Learning.